Both Total Film and Empire magazines are established critics of upcoming new films, as can be seen above, both institutions have done special editions of their magazines for Inception. Equally the magazines have changed their usual house style of their magazines to fit the conventions of architecture. The magazines both focus on washed-out colours contrasted with a striking red, which is associated with danger. DiCaprio is wearing dark colours which emphasize an element of the evil. The images of DiCaprio have been given a back-lighting which casts an eerie glow around the washed out colours. This gives the idea of a light at the end of a tunnel, as though there is still some hope for DiCaprio in this film.
However there are contrasts within the two magazine covers. The Empire magazine cover uses the puffs to give a tunnel-like image and has given a birds-eye view of a city. This back image gives an idea of a fast-paced movie which has quite confused surroundings. The Total Film magazine cover also uses a bird-eye view of a city, but only for the title changing the house style of the magazine. The background image is actually of a street and DiCaprio standing in the middle of it. The picture is taken from a low angled shot to make DiCaprio seem in control of the situation.
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